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Five bottles of cola with various labels on red backgrounds.
A federal proposal would require a small 鈥渘utrition info鈥 box on the front of most packaged foods describing if saturated fat, sodium and added sugars content was 鈥渓ow,鈥 鈥渕edium,鈥 or 鈥渉igh.鈥 A new study led by UC Davis researchers suggests alternative designs, such as the soda bottles above. Soda bottles pictured above, no label (control), FDA proposed label ("Nutrition Info %DV"), researchers鈥 proposed, modified version of the FDA proposed label ("Nutrition Info Red"), FDA鈥檚 design of a 鈥渉igh in" label that they tested in their experimental study, and researchers鈥 recommended "high in鈥 label design. (Aijia Wang/UC Davis)

New Research Suggests FDA Should Consider Redesign of Proposed Nutrition Labels

Study Looks at Better Ways to Inform Consumers About Saturated Fat, Sodium, Added Sugar

Packaged foods offer convenience for families and individuals, but they can be a major source of saturated fat, sodium and added sugars, which when consumed in excess contribute to chronic disease. To help people build healthier diets, the U.S. Food and Drug Administration proposed a new front-of-package nutrition label in January 2025 that would inform consumers about the presence of these nutrients.

While the FDA works to finalize the label, a research team led by the University of California, Davis, suggested a design that highlights products that are high in added sugar, sodium or saturated fat. They suggest in a new study an easy-to-understand label that make the healthfulness of foods more apparent.

Their was published March 24 in the journal, The Lancet Public Health. 

The FDA鈥檚 effort to provide shoppers with an at-a-glance guide is an important step, said , UC Davis associate professor of nutrition and human development and corresponding author of the study.

The would require a small 鈥渘utrition info鈥 box on the front of most packaged food. Saturated fat, sodium and added sugars would each be listed with a rating of 鈥渓ow,鈥 鈥渕edium鈥 or 鈥渉igh.鈥  This would be based on the % Daily Value, as defined by the FDA, which for these nutrients are a daily limit, in one serving. The labels would also list the numeric % Daily Value. 

However, to make nutrient content easier to understand, researchers suggest that front-of-package labels should only flag products that are high in added sugar, sodium or saturated fat with labels that says 鈥渉igh in鈥 a specific nutrient. 

For example, a candy product might have one simple 鈥渉igh in added sugars鈥 label. A pot pie might have 鈥渉igh in sodium鈥 and 鈥渉igh in saturated fat鈥 labels, researchers said.

The FDA label for the same candy and pot pie would list all those nutrients and the low, medium or high levels with the exact % Daily Value of each.

Nutrition facts label showing serving info, saturated fat, sodium, and added sugars percentages.
Proposed FDA label.

Putting labels to the test

Researchers conducted an online randomized controlled trial with more than 13,000 adults across the United States to compare the FDA鈥檚 proposed black-and-white nutrition info box to alternative designs to assess the effects of the labels on consumer understanding and behavior.

Falbe said 鈥渉igh in鈥 label designs outperformed the FDA鈥檚 proposed label in helping participants quickly identify healthier choices. Using multiple 鈥渉igh in鈥 labels, such as 鈥渉igh in added sugar,鈥 鈥渉igh in sodium,鈥 or 鈥渉igh in saturated fat鈥 also surpassed the FDA鈥檚 label in helping participants choose healthier foods for themselves in virtual shopping settings.

Label stating "HIGH IN ADDED SUGARS" on a black background.
A label UC Davis researchers propose. (Aijia Wang/UC Davis)

Also, compared to 鈥渉igh in鈥 labels, the FDA鈥檚 proposed 鈥渘utrition info鈥 labels caused participants to misperceive items such as processed meat and candy as healthier. 鈥淭hat鈥檚 probably because the FDA label listed two 鈥榣ows鈥 and one 鈥榟igh鈥 for these products,鈥 said Falbe. 鈥淭he two 鈥榣ow鈥檚鈥 may have created a false health halo, another reason the FDA should go with a 鈥榟igh in鈥 label.鈥

鈥淭his label will be seen every day by millions of Americans for decades, so the FDA should pick the best label,鈥 Falbe said.

The new proposed label would be on display on the front of packages in addition to the nutrition facts panel already seen on the back or side of most food and beverage products. 

鈥淎 lot of people overconsume added sugars, sodium and saturated fat, so to be able to quickly see that 鈥榟igh-in鈥 label makes it very easy to say, 鈥榤aybe I should avoid that today,鈥欌 said Brittany Lemmon, a Ph.D. candidate in epidemiology and lead author of the study.

Other co-authors of the study are Alejandra Marquez, Lisa Soederberg Miller, Lauren Au, Susan Brown and Aijia Wang all of UC Davis, and researchers from the Stanford University School of Medicine and the University of Illinois Chicago School of Public Health.

This project was supported by grants from and from Healthy Eating Research, a national program of the Robert Wood Johnson Foundation. A co-author was funded by the National Institutes of Health.

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of proposed labels and captions and PDF of study.

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